Is 2d Animation Dying?

In this article, the author discusses briefly the history of 2d and 3d animation, how both these types of animations are used today, and how animators are becoming more common. The author agrees with the statement that 2d animation is dying. She says that 3d animation is more common because people like it more. With 3d animation you can better show emotions and movement without making look like plastic or wood. She also says that the only thing keeping 2d animation alive is TV, mainly because with 2d you can create more in less time while telling a good story. She is part of her own animation company called Optical Image and has numerous years of animating under her belt. She also references data collected in an article by Jeffrey Katzenberg to further support her argument. The author, Melanie Tauchmann, uses a variety of sources and her own company experience to make every claim she says, which is her main strength in the article. She is also very strong in addressing her arguments clearly an professionally. Another thing is that she does acknowledge the other side and does her best to present her side without completely bashing the other side. Although she has many strengths her one main weakness that all her paragraphs seemed to be very short and shallow. Overall the author says that 2d animation isn't as popular and is slowly losing ground to 3d animation. As someone who is has used 2d animation and a little bit with 3d animation I think these points are very well made and carry their own weight in how effective they are in describing the differences between the two styles of animation. The author's arguments do support the main claim because she explains how 3d animation nowadays is better and more common than 2d animation. After reading this article I felt like it reinforced my own opinion about 2d and 3d animation, but looking at this article from a neutral perspective it is very convincing. I can use this newfound knowledge to look for an available job in animation, as it's harder to get a 2d animation job than 3d animation. Overall I think this was a really well thought out argument and the author did a very good job at making her claim on the topic.
The Article: http://www.digitalartsonline.co.uk/features/creative-lifestyle/turf-war-is-2d-animation-dying/